Alright I fooled you too,
Aren’t everyone fooling you
You see the point?
Nah?
Just kidding, don’t go yet.
This is a Story of Nestle and how they fooled Japan.
If you are still confused, I suggest you first see my Telegram Channel
Click here, and check the pinned message
Coming back to the point,
Nestle entered Japan in roughly 1970s
To be proven a failure.
Why? Isn’t Nestle supposed to be the best?
Well, for years Japan has been drinking tea
Tea is in their blood, selling them coffee was near to impossible
Nestle couldn’t give up so soon
Thus came in Clotaire Rapaille, a psychoanalyst.
He realized changing the habits of adults aren’t easy
But Kids, you can make them addicted.
Yet the problem was old age tradition
Why would parents allow their kids to drink coffee?
But, You can sell coffee in chocolates to kids.
And while they think they are eating chocolate, it’s the coffee they are consuming.
Try to understand something here
Nestle started creating a childhood memory,
One which these kids will remember forever.
They did it by adding coffee to their chocolate
As they grew up, coffee became their only addiction.
Moreover Nestle isn’t the only one doing this
This pattern is followed by many companies.
McDonalds isn’t supposed to be for kids…..
Social Media isn’t supposed to be for kids….
But Kids are naïve and kids want to feel like adults
And thus the game is played
Bringing me to my observation
Many modern propagandas are always spread through kids
Their Naivety has two major advantages-
1) They get fooled way easily
2) Elders get fooled cause they consider kids as naïve
Kids want to feel mature, the companies use the pain point
How can you use this?
Caution: What I am about to say depends a lot on your execution and the use can change according to situation
Back to the point,
In any circle, you’ll have people younger than you
Both by age and mind
You have to make them your supporters
Make them feel mature while being around you
Once your circle becomes big enough, everyone else will lure in
While doing this make sure not to target too young people
Else you can be treated as a kid
That will be all for today.
Before I leave, I would like to thank my friend TheEliteSelf for helping me with the research.
Don’t forget to follow him
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I’ll meet you soon,
Until then,
This is me Realistic Brah, signing off.